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International House
Conduct comprehensive market research to understand current industry trends, competitors, and target audience.
Identify latent opportunities for brand evolution.
Develop a strategic framework encompassing mission, vision, and core values tailored to resonate with IH's identity and aspirations.
A collaborative design process to maintain the IH "Ball" and adapt the logo aligned with the new brand guidelines for the next 10 years.
Define a set of fonts that complement IH’s brand personality, ensuring readability and aesthetic appeal.
Curate a color palette that captures attention, conveys desired emotions, and creates a harmonious visual experience.
Ground the brand in a profound understanding of IH’s unique position and address the diverse needs of global members.
Develop logo usage guidelines, typography guidelines, and color palette implementation.
Provide brand imagery recommendations, social media guidelines, stationery and folder templates, digital presentation templates, and merchandise design guidelines.
Create a brand book with comprehensive guidelines for the new brand.
Develop a modern and user-friendly UI design for the homepage and one additional page.
Ensure a responsive and engaging user experience that reflects the brand’s values.
Conduct an iterative design process to align with client feedback and preferences.
Conduct comprehensive market research to understand current industry trends, competitors, and target audience.
Identify latent opportunities for brand evolution.
Develop a strategic framework encompassing mission, vision, and core values tailored to resonate with IH's identity and aspirations.
A collaborative design process to maintain the IH "Ball" and adapt the logo aligned with the new brand guidelines for the next 10 years.
Define a set of fonts that complement IH’s brand personality, ensuring readability and aesthetic appeal.
Curate a color palette that captures attention, conveys desired emotions, and creates a harmonious visual experience.
Ground the brand in a profound understanding of IH’s unique position and address the diverse needs of global members.
Develop logo usage guidelines, typography guidelines, and color palette implementation.
Provide brand imagery recommendations, social media guidelines, stationery and folder templates, digital presentation templates, and merchandise design guidelines.
Create a brand book with comprehensive guidelines for the new brand.
Develop a modern and user-friendly UI design for the homepage and one additional page.
Ensure a responsive and engaging user experience that reflects the brand’s values.
Conduct an iterative design process to align with client feedback and preferences.
A fresh and appealing brand identity that resonates with younger audiences.
A cohesive visual identity across all platforms, ensuring that every touchpoint reinforces the brand's values.
A modern and engaging website UI design that improves user experience and reflects the new brand identity.
A distinctive logo and consistent use of fonts and colors that make the brand easily recognizable.
Social media and promotional materials that align with the new brand, increasing visibility and engagement.
